Assessment name: Identity Salience Questionnaire (ISQ) Scale overview: The Identity Salience Questionnaire (ISQ) is a 6-item self-report measure of two dimensions of an identity: The persistence of the identity in thought and the awareness of the identity in a context. Read more about the concept, Identity Salience. Response Type: Items are rated on a scale of agreement from 1 = strongly disagree to 7 = strongly agree. Scale items The first three items measure “Chronic Salience” and the second group of three items measure “Contextual Salience.” The letter “X” should be replaced by the researcher based on the specific social identity they are studying. The six items should be presented in random order. Chronic salience items refer to how often someone thinks about their identity. Contextual Salience items refer to when a person thinks about their identity such as when a person says something in conversation. Reliability and Validity In the article below, t...
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